Hi. My name is Marko, and I help businesses and entrepreneurs tell their story more effectively.

moi moi

You have a story. But are you telling it well?

Every business has a story.

The problem is, most don’t know how to tell it; or, they tell the wrong one, in the wrong way, to the wrong people.

As a product thinker, content strategist, and brand storyteller, I believe your story is more than your About page.

It’s more than a slogan, a mission statement, or a 90-second explainer.

Your story is how your business shows up everywhere, consistently and meaningfully:

  • Product pages, social media and email sequences

  • Webinars & meet-ups, product demos, and sales decks

  • Thought leadership and employer branding content

  • Customer onboarding and internal training processes

  • Interviews, podcasts, product launches, and company announcements

When your message is sharp and your story aligns with your value proposition, everything else performs better: conversions, retention, advocacy. 

But most businesses get stuck somewhere here:

#1 They try to go broad

They want to appeal to “everyone,” so they water everything down.
But broad = vague. And vague = forgettable.

#2 They move too fast

They expect one message, one visit, one moment to seal the deal.

But b2b decisions aren’t made like that. Trust builds over time. A single post or pitch rarely works on its own. What works is narrative flow; an arc people can follow and join.

#3 They play it safe

They default to jargon, to what competitors say, to sounding “professional” instead of human. But memorable brands have texture. A voice. A point of view. A pulse.

You don’t win by blending in.
You win by standing out: with clarity, precision, and a story worth remembering.

So, the real question is: who tells a better story?

The story of how you do what you do.

Why it matters.

How your customers benefit when they believe in it too.

Because the better that story is told, the closer it brings your audience to you and keeps them there.

People aren’t deliberately looking for stories; but they feel them. They crave them.

Stories give meaning to what would otherwise be just another product, another pitch, another page.

A well-crafted story helps you:

☑️ Connect your company’s purpose and values with the audience who shares them
☑️ Invite customers to participate in something bigger than a transaction
☑️ Build emotional resonance, not just brand awareness
☑️ Stay top-of-mind when your solution is needed most
☑️ Maintain a strong and consistent voice across every touchpoint

Telling a great story isn’t just a creative exercise.
It’s strategic.

It requires craft, context, persistence, and vision—quarter after quarter, launch after launch.

It’s one thing to decide to tell your story.
It’s a whole other thing to tell it well.

Okay, Marko, but who are you?

I’m a marketer with 10+ years of experience in direct response, brand messaging, and product-based storytelling.

I’ve written every format, from video sales letters (VSLs), pre-sell pages, product pages, landing pages, to onboarding flows, and SaaS websites content.

But I don’t just write. I think in systems.

I map content to journeys.

I tie storytelling to product-market fit, feature rollouts, positioning, retention, and brand-building.

I also advise clients on:

  • What content formats to prioritize for max effect

  • How to repurpose across platforms and stages

  • How to match content with their best-fit customers

  • How to streamline the content process across teams

If you’re ready to make your content work harder, and smarter, let’s talk.

Because your product deserves a story people care about.

Let’s tell a better story. Let’s tell your story.